Explore tools, ideas, and insights to help you plan smarter and make the most of the season’s biggest retail week.
Often referred to as the cannabis industry’s Black Friday, Green Wednesday falls on the day before Thanksgiving and consistently ranks among the biggest shopping events of the year. It’s when customers stock up for the long weekend, try new products, and take advantage of limited-time deals, both online and in-store.
For retailers, it’s more than a single sales day. Green Wednesday marks the start of a full weekend of opportunity, from early promotions through Cyber Monday, to drive revenue, strengthen loyalty, and connect with customers during one of the busiest seasons of the year.
We’ve prepared a set of resources and insights to help you think through your Green Wednesday campaigns, from planning and data to design and loyalty.
Ready to keep learning? Here are a few additional resources to help you strengthen your digital strategy. From understanding what native ecommerce really means to keeping your Google Business Profile up to date for the holidays, these resources offer simple, actionable ways to grow your online success all year long.
Hear directly from industry experts as they share practical insights on planning for Green Wednesday. From timing and homepage updates to using data and loyalty for long-term success. This conversation highlights real strategies and lessons learned from experts who’ve built high-performing holiday campaigns, offering inspiration for how you can approach your own.
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Rank Really High builds and powers native ecommerce websites designed for growth, backed by data, SEO, and the tools you actually need to win Green Wednesday (and every other week).
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